ULTIMATE F&B COURSE:
How to stART YOUR DREAM FOOD & BEVERAGE SHOP With ZERO experience
Step by Step guide 
(from recipes, to locations, to marketing, to profiting) 
The Step-By-Step Blueprint to building your dream F&B shop you’re passionate about and is profitable.
WANT TO START A RESTAURANT BUT FEEL STUCK?
  • Stuck trying to figure out what type of food and beverage business to start?
  • ​Scratching your head on how to find the perfect location and negotiate a lease with your landlord?
  • ​Want to know how to create a winning menu that keeps your shop profitable?
  • ​The secret to getting FREE PR and influencers to promote your F&B shop for free?
  • ​How to hire and keep your all-star staff members from leaving to your competitor?
IN THIS ULTIMATE COURSE I WILL HELP YOU:
  • Pick out the F&B concept type that best suits your lifestyle so you won't have any regrets!
  • Exact steps to find the best location, what to look out for, and how to negotiate to score FREE RENT!
  • ​The tips & tricks to create a winning menu with items that become cash cows $$$
  • ​Behind the scenes look at how I launch campaigns (timeline, getting press, influencer VIP tasting, etc.) from start to finish!
  • ​How to create a culture that will attract the best talent and retain your best employees.
  • ​AND MUCH MORE!
TEMPLATES & WORKSHEETS THAT WORK:
Actionable Resources To Help You Along Journey To Build Your Dream F&B Shop In Each Lesson
    TESTIMONIALS ABOUT WILSON'S WORK:
    BUILD YOUR DREAM FOOD & BEVERAGE SHOP TODAY
    Basic EDITION
    $
    1,997
    • Lifetime Access Ultimate Restaurant Course
    • Lifetime Access to Templates and Resources

     100% Secure Encrypted Payment Processing
    VIP EDITION
    $
    10,997
    • Lifetime Access Ultimate Restaurant Course
    • Lifetime Access to Templates and Resources
    • 3 Private Coaching Calls with Wilson
    • Private VIP Facebook Group 
     100% Secure Encrypted Payment Processing
    COURSE OUTLINE:
    MODULE 1: Align - Foundations of YOU
    Lesson 1: Discover your super power (YOUR WHY) to push through any obstacle on the way to building your dream F&B shop

    Lesson 2: How to create your Master Blueprint to give you the roadmap to reach your dream F&B shop!

    Lesson 3: How to develop the winning mindset and avoid the 7 deadly mental pitfalls when creating your F&B shop!
    MODULE 2: Align - Foundations of Your F&B Business
    Lesson 1: Single out the F&B business type that matches your Master Blueprint and your unique lifestyle so you won't have any regrets!

    Lesson 2: ​How to find and pick the best location so you stay open past year 1!

    Lesson 3: Practical steps to get in the heads of your ideal customers and give them what they want so they keep coming back again and again!

    Lesson 4: How to generate your profitable product offerings by uncovering your customer's inner psychology and desires.

    Lesson 5: ​How to craft a winning menu that your customers will LOVE and will keep you profitable!

    Lesson 6: ​Utilizing the Golden Margins so your F&B shop isn't another failed "small business statistic"!

    MODULE 3: Align - Foundations of Your F&B Business - Get To Work (Technician)
    Lesson 1: How to negotiate your lease like a PRO!

    Lesson 2: The secret ingredient of constructing an effective build out team!

    Lesson 3: Creating your signature recipe that will bring customers back again and again.

    Lesson 4: Crafting your memorable brand for your F&B shop
    MODULE 4: Connect - Foundations of Your All Star Team - Doing The Work (Manager)
    Lesson 1: How to create a culture that attracts the best talent and reduce turnover!

    Lesson 2: ​How to assemble your all star team!

    Lesson 3: The secret to training & retaining your all star team
    MODULE 5: Connect - Your 1000 Fans
    Lesson 1: How to connect with your top 1000 die-hard fans who will buy from you again and again!

    Lesson 2: ​Establishing your broadcast stations to keep your loyal fans engaged and excited to buy from you

    Lesson 3: How to plan and schedule all your social media content in a way that saves you a bunch of time and money to work on other things

    Lesson 4: How to create a launch campaign that will make a BUZZ in your city!

    Lesson 5: The 4 Golden Pillars that drives predictable and consistent customers

    Lesson 6: Creating a loyalty program that will bring customers back again and again
    MODULE 6: Explode - Your Financial Freedom (Growth Hacks)
    Lesson 1: How to position your F&B brand for EXPLOSIVE GROWTH

    Lesson 2: ​Step-by-step guide to get FREE PR for your F&B shop

    Lesson 3: Why promotions will drive you to bankruptcy (and when to use them)!

    Lesson 4: How to use food delivery services to capture new customers for CHEAP!

    Lesson 5: How to run viral contests to generate BUZZ for your F&B shop

    Lesson 6: How to run 360 Ads to stay top of mind and get explosive growth!
    Our business has been awarded by:
    Best Desserts
    Best Ice Cream
    Best Emerging
    Entrepreneur
    Young Entrepreneur
    Of The Year
    BC BUSINESS
    30 Under 30
    FREQUENTLY ASKED QUESTIONS
    Who is this course for?
    This course is for new restaurant owners or novice restaurant owners who are looking to start up their first F&B shop. It will go through all the stages from your idea to choosing the business model to choosing your location to creating your to launching and growing. Note that this does take WORK (like any business) and requires completing worksheets to help you plan and build your dream F&B shop.
    Who is this course not for?
    This course is not for the seasoned restaurant veteran since this course is tailored to beginners with no experience in the F&B space or has very little experience.
    I already have a restaurant. Would this still help me?
    Absolutely. If you are new to the industry but already built your shop, you will still find a lot of valuable nuggets in this course. Module 5 & 6 contains key information to keep your best staff and grow your restaurant business.

    What's included in the course?
    You'll get lifetime access to all the course lessons, worksheets and templates to use. Also any updates to the course as well. 
    Is this course locale based (Catered to North Americans)?
    Nope! I try my best to keep things general and encourage you to look into the specific geographic characteristics of where you are looking to set up. For instance, I don't specify about certain certificates or licences you need to get since that is country and city specific. I do share my own experiences in building my ice cream store in Canada though. Regardless where you are located, the information in this course will be useful to set up your store. 
    What is the Basic Edition?
    The Basic Edition includes the course only. Individuals who purchase the Basic Edition will also receive lifetime access and updates.
    What is the VIP Edition?
    For those who are looking for more guidance than the course itself, VIPs are invited into a private Facebook group where they can ask dedicated questions about their F&B shop and have Wilson answer them. VIPs also get 3 private coaching calls (each 1 hour long max. and only within the first 6 months of purchase) with Wilson to discuss your progress, strategy, and bringing your dream restaurant to reality. 
    What's your refund policy?
    If you aren't happy with the course, you can request a full refund within 30 days of the purchase. 
    BUILD YOUR DREAM FOOD & BEVERAGE SHOP TODAY
    Our business has been awarded by:
    Best Desserts
    Best Ice Cream
    Best Emerging
    Entrepreneur
    Young Entrepreneur
    Of The Year
    BC BUSINESS
    30 Under 30
    basic EDITION
    $
    1,997
    • Lifetime Access Ultimate Restaurant Course
    • Lifetime Access to Templates and Resources

     100% Secure Encrypted Payment Processing
    VIP EDITION
    $
    10,997
    • Lifetime Access Ultimate Restaurant Course
    • Lifetime Access to Templates and Resources
    • 3 Private Coaching Calls with Wilson
    • Private VIP Facebook Group 
     100% Secure Encrypted Payment Processing
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